BRASÍLIA – OX (formerly Twitter) has removed Brazil from the list of countries in which advertisements with political content are allowed. The change made by the platform of billionaire Elon Musk occurred the week when the deadline set by the Higher Electoral Court (TSE) expired for the platforms to adapt to the new rules that will come into force during the municipal elections in October .

Brazil was among the countries in which X allows the broadcast of advertisements with political content until Monday 29, as shown in the image below on the platform’s advertising rules page. The country was no longer whitelisted for political campaign ads.

Without Brazil, the list of countries where political ads can be broadcast on X is made up of 13 countries this Friday 3. These are: South Africa, Argentina, Canada, Chile, Colombia, Ecuador, United States, Indonesia, Israel, Japan, Mexico, Peru and the United Kingdom.

Brazil’s exclusion from the list occurred within the 60-day deadline set by the TSE so that social networks and big tech adhere to a decision of the Plenary Court. On March 1, Resolution No. 23.732 entered into force, which requires providers of paid advertising on the Internet to “keep a repository of these advertisements to monitor, in real time, the content, values, those responsible for payment and characteristics Population “. groups that make up the public.

The TSE also required the availability of an “accessible and easy-to-use query tool that enables advanced searches within the repository data.”

Musk’s X wasn’t the first company to decide to ban ads with political content. Since the beginning of this month, the promotion of this type of content has also been prohibited on all Google platforms.

In a note sent to Stadium, Google said the measure was adopted to “no longer allow the broadcast of political advertisements in the country”. “We are broadly committed to supporting the integrity of the elections and will continue to engage with the authorities on this issue,” the text reads.

Oh Stadium I searched for X, but got no response.

X’s decision comes after a clash between Musk and Moraes

At the beginning of April, Elon Musk, who also owns the supercar manufacturer Tesla and the aerospace systems manufacturer SpaceX, launched a series of attacks against the Minister of the Supreme Federal Court (STF), Alexandre de Moraes, current president of the TSE.

Musk used his social network to accuse Moraes of violating the Brazilian Constitution and promoting the censorship of judicial decisions. The billionaire also called the magistrate a “dictator” who keeps President Luiz Inácio Lula da Silva (PT) “on a leash.”

In response, the minister included the businessman as the subject of a digital militia investigation for “intentional exploitation” of X. On the 17th, the Republican wing of the House Justice Committee US officials released a report on alleged “Brazilian government censorship” on Musk’s platform.

The report by the US representatives is made up of a series of documents from the STF and the TSE. According to the Supreme Court, these are only letters sent to the platforms to comply with orders to delete the profiles of people under judicial investigation.

After the publication of the report by US deputies, the Federal Police (PF) said that Elon Musk’s social network had relaxed restrictions on blocked profiles on the orders of the STF. According to the company, X allows live accounts to be broadcast on the platform.

The social network told the Supreme Court that it had not eased restrictions on profiles blocked by court order. According to the platform, this was a “technical-operational failure” and “measures” to correct the problem were requested by the company.