“NoFollowing the approval, in April 2022, of the European Commission’s proposal for a regulation on artificial intelligence (“Al Act”), and expecting a trialogue agreement by the end of this year , the ERC will remain attentive to the legislative process, studying the impact of this technology on the media sector and on audiences,” reads the document approved on August 16 and published today.

The entity explained that it aims to “define a regulatory action adapted to this new technological and legal reality that guarantees its security, transparency, verifiability, non-discrimination, environmental protection and human control” .

For 2024, the strategic lines of the ERC are to give priority to the fulfillment of the new tasks resulting from the transposition of the directive on audiovisual social communication services, to deepen knowledge of the functioning of new markets and trends of media consumption and to participate in the implementation of the Regulations Digital Markets Act and Digital Services Act.

The regulator also intends to monitor any legislative process aimed at amending the press law and the radio law, to continue to follow the development of the action plan for European democracy in the field of the media and to carefully follow the proposal for a regulation on transparency and targeting. political propaganda, as well as the legislative proposal aimed at protecting the freedom of the press, known as the law on freedom of the media.

Finally, the ERC plans, next year, to monitor compliance with the new European Code of Conduct against disinformation, to update the technical and human conditions necessary to fulfill its mission and to improve the effectiveness of its response to serving citizens and regulated entities.

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